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Accor SA Sees 25% Drop in US Summer Bookings

4/1/2025

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Summary

Story summary

Accor SA, the French hotel giant, has seen a staggering 25% plunge in summer bookings from Europe to the US. CEO Sébastien Bazin revealed that many travelers are steering clear of the US, influenced by President Trump's border policies, and are instead flocking to more welcoming destinations like Canada, South America, and Egypt.

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Story summary

Accor SA, the French hotel giant, has seen a staggering 25% plunge in summer bookings from Europe to the US. CEO Sébastien Bazin revealed that many travelers are steering clear of the US, influenced by President Trump's border policies, and are instead flocking to more welcoming destinations like Canada, South America, and Egypt.