Back to today’s briefing

Story perspectives

Youth Surge: Millennials and Gen Z Shape Australia's Election

4/20/2025

46 10

Summary

Story summary

Australia's federal election is a historic moment, as Millennial and Gen Z voters now outnumber baby boomers. Prime Minister Anthony Albanese and Opposition leader Peter Dutton are tapping into the power of popular podcasts and social media, like TikTok and YouTube, to connect with younger voters, emphasizing authenticity and revitalizing political engagement.

1 of 1

Story summary

Australia's federal election is a historic moment, as Millennial and Gen Z voters now outnumber baby boomers. Prime Minister Anthony Albanese and Opposition leader Peter Dutton are tapping into the power of popular podcasts and social media, like TikTok and YouTube, to connect with younger voters, emphasizing authenticity and revitalizing political engagement.