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UC Berkeley Unveils "Olo": Revolutionary Color Challenges Norms

4/23/2025

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Story summary
  • Researchers at UC Berkeley have unveiled a groundbreaking color named "olo," a vibrant teal created by stimulating M cone cells in the retina with lasers. This extraordinary hue, said to transcend natural colors, holds potential for advancing color blindness studies, though its validity continues to spark debate among experts.