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Actors Demand Protections Against AI-Generated Likeness Exploitation

5/5/2025

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Summary

Story summary

Actors are grappling with alarming repercussions from the misuse of their likenesses in AI-generated videos. South Korean star Simon Lee was shocked to see his image exploited in social media scams, while British actor Connor Yeates's face was co-opted for a coup propaganda video. These incidents underscore the urgent need for stronger protections against AI deepfakes, especially for non-union performers.

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Story summary

Actors are grappling with alarming repercussions from the misuse of their likenesses in AI-generated videos. South Korean star Simon Lee was shocked to see his image exploited in social media scams, while British actor Connor Yeates's face was co-opted for a coup propaganda video. These incidents underscore the urgent need for stronger protections against AI deepfakes, especially for non-union performers.