Story perspectives

Target CEO's Salary Plummets Amid Ongoing Boycott

5/8/2025

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Summary

Story summary

Target CEO Brian Cornell's salary fell nearly 90% to $9.9 million in 2024, the lowest since 2016.
The salary drop coincides with a boycott over Target's rollback of DEI initiatives amid economic pressures.
Target's failure to meet business goals from 2022 to 2024 impacted executive bonuses significantly.
Civil rights leaders initiated a boycott after the company ended its DEI goals in January 2025.
Despite Cornell's attempts to address the situation, the boycott remains ongoing.

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Story summary

Target CEO Brian Cornell's salary fell nearly 90% to $9.9 million in 2024, the lowest since 2016.
The salary drop coincides with a boycott over Target's rollback of DEI initiatives amid economic pressures.
Target's failure to meet business goals from 2022 to 2024 impacted executive bonuses significantly.
Civil rights leaders initiated a boycott after the company ended its DEI goals in January 2025.
Despite Cornell's attempts to address the situation, the boycott remains ongoing.