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Mattel Raises Prices, Aims to Cut China Reliance

5/9/2025

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Summary

Story summary

Mattel will increase prices on select U.S. products in Q3 due to tariffs.
The company is diversifying its supply chain, aiming to cut reliance on China to below 10% by 2027.
Q1 net sales rose 2% to $827 million, but net loss increased to $40.3 million.
Mattel targets $80 million in cost savings this year, up from $60 million.
The company advocates for zero tariffs on toys globally, highlighting industry impacts.

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Story summary

Mattel will increase prices on select U.S. products in Q3 due to tariffs.
The company is diversifying its supply chain, aiming to cut reliance on China to below 10% by 2027.
Q1 net sales rose 2% to $827 million, but net loss increased to $40.3 million.
Mattel targets $80 million in cost savings this year, up from $60 million.
The company advocates for zero tariffs on toys globally, highlighting industry impacts.