Back to today’s briefing

Story perspectives

THC Beverage Boom: Minnesota Leads Amid Regulatory Uncertainty

5/12/2025

32 4

Left

Minnesota's THC Boom

THC beverages are surging in popularity across the U.S., with Minnesota leading the charge as they make up 15% of sales at Top Ten Liquors. This boom stems from evolving consumer tastes and a regulatory gap from the 2018 farm bill. Yet, the industry stands on shaky ground as states impose differing regulations and federal legislation looms.

Right

Taffer Shakes Industry

Cannabis-infused drinks are taking U.S. bars by storm, shaking up the spirits industry, as noted by Jon Taffer of "Bar Rescue." With CBD products raking in $5.3 billion in 2021, the cannabis market is projected to soar past $45 billion this year. Yet, state restrictions on selling alcohol and cannabis together pose significant challenges to this booming trend.

1 of 2

Minnesota's THC Boom

THC beverages are surging in popularity across the U.S., with Minnesota leading the charge as they make up 15% of sales at Top Ten Liquors. This boom stems from evolving consumer tastes and a regulatory gap from the 2018 farm bill. Yet, the industry stands on shaky ground as states impose differing regulations and federal legislation looms.

1 / 2