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Whoop Launches 5.0 Tracker, Reverses Controversial Upgrade Policy

5/13/2025

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Summary

Story summary

Whoop has launched its highly anticipated 5.0 fitness tracker, now equipped with blood pressure monitoring. After facing significant backlash over a controversial upgrade policy, the company listened to its customers and reversed the decision, allowing long-term members to upgrade for free. The new tracker is set to hit the market later this year.

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Story summary

Whoop has launched its highly anticipated 5.0 fitness tracker, now equipped with blood pressure monitoring. After facing significant backlash over a controversial upgrade policy, the company listened to its customers and reversed the decision, allowing long-term members to upgrade for free. The new tracker is set to hit the market later this year.