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Crunchyroll Hits 17 Million Subscribers, Sony Expands Anime Strategy

5/14/2025

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Summary

Story summary

Crunchyroll has grown to over 17 million subscribers, increasing from 15 million in March.
Sony seeks to boost growth through expanded distribution and collaboration with PlayStation.
Upcoming projects feature an anime series inspired by Ghost of Tsushima and new mobile games.
Sony plans to integrate Crunchyroll with its products while expanding anime content and merchandise.
The company identifies anime as a crucial growth driver, backed by initiatives like the Hayate label.

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Story summary

Crunchyroll has grown to over 17 million subscribers, increasing from 15 million in March.
Sony seeks to boost growth through expanded distribution and collaboration with PlayStation.
Upcoming projects feature an anime series inspired by Ghost of Tsushima and new mobile games.
Sony plans to integrate Crunchyroll with its products while expanding anime content and merchandise.
The company identifies anime as a crucial growth driver, backed by initiatives like the Hayate label.