Back to today’s briefing

Story perspectives

Japanese Sunscreen Sensation Takes North America by Storm!

5/16/2025

48 6

Summary

Story summary

Bioré UV Aqua Rich Watery Essence Sunscreen Serum SPF 50 has made its North American debut! This beloved Japanese sunscreen boasts a lightweight gel-cream texture and oil-free formula, providing powerful UVA/UVB protection for all skin types. With its new fragrant formula, it’s no wonder this product has taken TikTok by storm, captivating beauty enthusiasts everywhere.

1 of 1

Story summary

Bioré UV Aqua Rich Watery Essence Sunscreen Serum SPF 50 has made its North American debut! This beloved Japanese sunscreen boasts a lightweight gel-cream texture and oil-free formula, providing powerful UVA/UVB protection for all skin types. With its new fragrant formula, it’s no wonder this product has taken TikTok by storm, captivating beauty enthusiasts everywhere.