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Target Faces Boycott, Sales Drop Amid DEI Backlash

5/21/2025

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Summary

Story summary

Target's sales declined by 3.8% last quarter amid backlash against its DEI policy changes.
The company anticipates tariff impacts, revising its financial outlook and creating a new growth office.
Target's stock fell 7% in pre-market trading, totaling a 37% decline over the past year.
A consumer boycott over DEI rollbacks, backed by influential leaders, has increased pressure on the retailer.

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Story summary

Target's sales declined by 3.8% last quarter amid backlash against its DEI policy changes.
The company anticipates tariff impacts, revising its financial outlook and creating a new growth office.
Target's stock fell 7% in pre-market trading, totaling a 37% decline over the past year.
A consumer boycott over DEI rollbacks, backed by influential leaders, has increased pressure on the retailer.