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Gearbox CEO Faces Backlash for $80 Borderlands 4 Claim

5/23/2025

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Summary

Story summary

Randy Pitchford, CEO of Gearbox Software, ignited controversy by claiming that "real fans" should pay $80 for Borderlands 4. This sparked outrage from Baldur's Gate 3's Michael Douse, who called the remarks "gross" amid the ongoing cost of living crisis. Adding fuel to the fire, Steam users are retaliating by review bombing Borderlands titles over new service terms.

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Story summary

Randy Pitchford, CEO of Gearbox Software, ignited controversy by claiming that "real fans" should pay $80 for Borderlands 4. This sparked outrage from Baldur's Gate 3's Michael Douse, who called the remarks "gross" amid the ongoing cost of living crisis. Adding fuel to the fire, Steam users are retaliating by review bombing Borderlands titles over new service terms.