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Nike Boosts Prices, Re-enters Amazon Amid Sales Decline

5/24/2025

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Summary

Story summary

Nike will raise prices on select products by $2 to $10 starting May 23, ahead of a June 1 deadline.
The price increase affects footwear, apparel, and equipment, while children's items under $100 remain unchanged.
Nike is re-entering Amazon after five years to enhance sales amid rising competition.
The company seeks to improve retail experiences and address recent sales declines.

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Story summary

Nike will raise prices on select products by $2 to $10 starting May 23, ahead of a June 1 deadline.
The price increase affects footwear, apparel, and equipment, while children's items under $100 remain unchanged.
Nike is re-entering Amazon after five years to enhance sales amid rising competition.
The company seeks to improve retail experiences and address recent sales declines.