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Network TV Revives as Streaming Dominates Young Audiences

5/29/2025

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Summary

Story summary

Network television is making a comeback, with ABC's "High Potential" and CBS' "Matlock" capturing viewers' attention. Nielsen's latest ratings show that streaming platforms, led by Netflix's "Squid Game," are driving viewership. Yet, basic cable is faltering as younger audiences increasingly turn to streaming for their entertainment fix.

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Story summary

Network television is making a comeback, with ABC's "High Potential" and CBS' "Matlock" capturing viewers' attention. Nielsen's latest ratings show that streaming platforms, led by Netflix's "Squid Game," are driving viewership. Yet, basic cable is faltering as younger audiences increasingly turn to streaming for their entertainment fix.