Story perspectives
Lululemon Raises Prices Amid Tariffs and Sluggish Sales
6/6/2025
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Story summary
- Lululemon Athletica will increase prices on select items to counter new tariffs during an economic slowdown.
- CEO Calvin McDonald reported decreased customer traffic in the U.S. and highlighted significant tariff effects.
- First-quarter net income decreased to $314.6 million, despite a revenue rise to $2.37 billion.
- Comparable sales grew 1% overall but fell 2% in the Americas.
- The company plans to enhance product freshness to draw in consumers.
