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Israel Boosts PR Budget Amid Soaring Advertising Costs

6/10/2025

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Summary

Story summary

In 2025, Israel plans to invest an extra $150 million in global public relations to combat its dwindling international reputation. Leaked Meta data shows a staggering 155.3% surge in advertising costs for Israeli firms since 2023, reflecting a growing global backlash despite government attempts to reshape perceptions.

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Story summary

In 2025, Israel plans to invest an extra $150 million in global public relations to combat its dwindling international reputation. Leaked Meta data shows a staggering 155.3% surge in advertising costs for Israeli firms since 2023, reflecting a growing global backlash despite government attempts to reshape perceptions.