Back to today’s briefing

Story perspectives

Enhypen Hits Double Million-Seller with ‘Desire: Unleash’

6/11/2025

39 7

Summary

Story summary

Boy band Enhypen has made waves in the music scene, clinching their third “double million-seller” title with the EP “Desire: Unleash,” which sold over 2 million copies. With a staggering 1.89 million first-day sales, they’ve topped charts and captivated fans, as their music video for “Bad Desire” soared past 20 million views in just five days. Excitement buzzes in Seoul with two pop-up stores celebrating their success.

1 of 1

Story summary

Boy band Enhypen has made waves in the music scene, clinching their third “double million-seller” title with the EP “Desire: Unleash,” which sold over 2 million copies. With a staggering 1.89 million first-day sales, they’ve topped charts and captivated fans, as their music video for “Bad Desire” soared past 20 million views in just five days. Excitement buzzes in Seoul with two pop-up stores celebrating their success.