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Starbucks Hires Full-Time Managers Amid Union Push

6/12/2025

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Story summary
  • Starbucks will introduce full-time assistant store managers in most U.S. locations this fall to tackle leadership shortages.
  • This initiative aligns with CEO Brian Niccol's "Back to Starbucks" plan to boost operations and customer experience.
  • The company is piloting a virtual assistant in 35 stores to enhance staff productivity.
  • Workers in Chestnut Hill, Pennsylvania, voted to unionize, highlighting understaffing and the need for better conditions.
  • The union seeks improved staffing and workplace protections during ongoing negotiations with Starbucks.