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J.M. Smucker Pledges to Eliminate Artificial Colors by 2027

6/29/2025

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Story summary
  • J.M. Smucker Co. is taking a bold step by pledging to remove artificial colors from its products by the end of 2027, affecting beloved items like sugar-free jams and ice cream toppings. This initiative echoes the commitments of industry giants like Nestlé and Kraft Heinz, reflecting a growing demand for transparency and healthier options among consumers.