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Podcasting Turns 20: Celebrates Growth Amid Monetization Struggles

6/30/2025

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Summary

Story summary

Podcasting marks a milestone, celebrating 20 years since Apple brought it into the mainstream in 2005. Unmade is sweetening the deal with a limited-time membership that includes Mumbrella Pro access. However, despite a booming listener base, the industry faces hurdles in monetization, especially in Australia, where old-school radio sales still reign. It's time for podcasting to harness its passionate audience beyond just numbers.

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Story summary

Podcasting marks a milestone, celebrating 20 years since Apple brought it into the mainstream in 2005. Unmade is sweetening the deal with a limited-time membership that includes Mumbrella Pro access. However, despite a booming listener base, the industry faces hurdles in monetization, especially in Australia, where old-school radio sales still reign. It's time for podcasting to harness its passionate audience beyond just numbers.