Drooid Logo
Back to today’s briefing

Story perspectives

New Study Reveals Universal Definition of 'Cool'

7/5/2025

26 6

1 of 1

Story summary
  • A groundbreaking study of nearly 6,000 individuals from 13 countries unveils a universal definition of "cool." Traits like extroversion, hedonism, and adventure stand out, emphasizing that being "cool" is about uniqueness and defiance of norms, rather than just being likable. This insight reshapes our understanding of social appeal.