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Honda Halts Electric SUV Plans, Shifts Focus to Hybrids

7/7/2025

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Story summary
  • Honda has scrapped plans for a large electric SUV due to the US$7,500 tax credit repeal and declining EV demand.
  • The automaker will proceed with a midsize SUV and sedan from its 0 Series, launching the SUV in 2026.
  • Honda has cut its EV investment from 10 trillion yen ($69 billion) to 7 trillion yen ($48 billion), focusing more on hybrids.
  • The company aims to electrify its entire lineup while reevaluating its EV strategy based on market trends.