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EU Embraces Online Video, Shopping, But Prefers Print

7/11/2025

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Summary

Story summary

In 2024, a vibrant cultural landscape emerged among EU internet users, with 79% indulging in online videos and 70% catching up on news. The Netherlands and Finland topped the charts for video engagement, while Romania lagged behind. Meanwhile, 36% embraced online shopping for cultural goods, though traditional printed materials still held sway over digital reading preferences.

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Story summary

In 2024, a vibrant cultural landscape emerged among EU internet users, with 79% indulging in online videos and 70% catching up on news. The Netherlands and Finland topped the charts for video engagement, while Romania lagged behind. Meanwhile, 36% embraced online shopping for cultural goods, though traditional printed materials still held sway over digital reading preferences.