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Kraft Heinz to Spin Off $20 Billion Grocery Segment

7/12/2025

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Story summary
  • Kraft Heinz intends to spin off a major segment of its grocery business, valued around $20 billion.
  • The remaining entity will keep popular brands such as Heinz ketchup and Grey Poupon mustard.
  • This separation may happen within weeks due to declining sales and a shift towards healthier consumer choices.
  • Since its 2015 merger, Kraft Heinz's stock has fallen over 60%, resulting in a $57 billion market value loss.