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Wimbledon Breaks Records with 69.3 Million Digital Views

7/15/2025

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Summary

Story summary

Wimbledon shattered records with an astonishing 69.3 million digital views for BBC Sport from June 30 to July 13, 2024. The men's final captivated 8.8 million viewers, while Iga Swiatek's women's final drew in 4.1 million. Director Alex Kay-Jelski celebrated this surge in digital engagement, showcasing tennis's rising popularity.

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Story summary

Wimbledon shattered records with an astonishing 69.3 million digital views for BBC Sport from June 30 to July 13, 2024. The men's final captivated 8.8 million viewers, while Iga Swiatek's women's final drew in 4.1 million. Director Alex Kay-Jelski celebrated this surge in digital engagement, showcasing tennis's rising popularity.