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Meta Invests Billions in Smart Glasses, Challenges Apple

7/15/2025

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Summary

Story summary

Meta Platforms has made a bold move by acquiring a 3% stake in EssilorLuxottica for a staggering 252 billion yuan, fueling its ambition in AI-driven smart glasses. Following the sale of over 2 million Ray-Ban glasses, this partnership sets the stage for groundbreaking innovations in the eyewear market, challenging giants like Apple and Xiaomi.

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Story summary

Meta Platforms has made a bold move by acquiring a 3% stake in EssilorLuxottica for a staggering 252 billion yuan, fueling its ambition in AI-driven smart glasses. Following the sale of over 2 million Ray-Ban glasses, this partnership sets the stage for groundbreaking innovations in the eyewear market, challenging giants like Apple and Xiaomi.