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Marks & Spencer's Ad Banned for Promoting Unhealthy Body Image

7/23/2025

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Summary

Story summary

Marks & Spencer's latest advert faced backlash and was banned for showcasing a model considered "unhealthily thin." The Advertising Standards Authority condemned the pose and attire as "irresponsible." While M&S asserts its commitment to inclusive and aspirational fashion, it must now steer clear of similar imagery to promote a healthier body image.

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Story summary

Marks & Spencer's latest advert faced backlash and was banned for showcasing a model considered "unhealthily thin." The Advertising Standards Authority condemned the pose and attire as "irresponsible." While M&S asserts its commitment to inclusive and aspirational fashion, it must now steer clear of similar imagery to promote a healthier body image.