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Cottage Cheese Boom: Sales Surge 20% Amid TikTok Craze

7/29/2025

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Story summary
  • Cottage cheese is experiencing a remarkable renaissance in the U.S., fueled by TikTok influencers showcasing delicious high-protein recipes. Sales have skyrocketed by 20% year-over-year, with some brands enjoying over 30% growth. As producers scramble to meet this soaring demand, new investments in facilities are on the horizon, promising a bright future despite looming shortages.