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Story perspectives

Christmas in July: Shoppers Prep Early with Savings

7/30/2025

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Story summary
  • Catherine Spruill from Stratford, Conn., began her Christmas preparations in June.
  • She has collected over 25 toys and games, spending approximately $350.
  • Her best find was holiday pajamas for $28 during a 50% off sale.
  • The "Christmas in July" trend is increasingly popular among both shoppers and retailers.