Back to today’s briefing

Story perspectives

Google Backs EU's AI Code Amid Innovation Concerns

7/31/2025

23 4

Summary

Google Endorses AI Code

Google is set to endorse the EU's voluntary Code of Practice for General Purpose AI, a move designed to assist companies in adhering to the AI Act. While the tech giant champions improved access to AI tools, it cautions that some rules could stifle innovation and competitiveness in Europe. Microsoft is likely to follow suit, while Meta has chosen to abstain.

Summary

EU Mandates AI Transparency

Starting August 2025, the EU's AI Office will require General-Purpose AI model providers to disclose their training data, promoting transparency and adherence to copyright laws. Failure to comply could lead to hefty fines of up to 3% of annual revenue. Meanwhile, a voluntary Code of Practice, set to be finalized in July 2025, will help navigate the AI Act.

History

Historical Context

The General Data Protection Regulation (GDPR) took effect in May 2018, establishing stringent data privacy standards across the EU. This regulation has led to significant fines for non-compliance, including a €50 million penalty against Google in January 2019. As the EU advances its AI Act, these regulations aim to ensure responsible AI development while balancing innovation and privacy rights.

1 of 3

Google Endorses AI Code

Google is set to endorse the EU's voluntary Code of Practice for General Purpose AI, a move designed to assist companies in adhering to the AI Act. While the tech giant champions improved access to AI tools, it cautions that some rules could stifle innovation and competitiveness in Europe. Microsoft is likely to follow suit, while Meta has chosen to abstain.

1 / 3