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AI Startup Conversion Secures $28M to Automate Marketing

7/31/2025

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Story summary
  • AI marketing startup Conversion, founded by UC Berkeley dropouts Neil Tewari and James Jiao, secured $28 million in Series A funding led by Abstract.
  • The company specializes in automating marketing tasks and has reached nearly $10 million in annual recurring revenue.
  • Targeting midsize businesses, Conversion competes with established platforms like HubSpot and Salesforce.
  • The founders adopted a frugal lifestyle while developing their AI-driven product for lead organization and automated follow-ups.