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Paramount Eyes Zuffa Boxing to Boost Streaming Revenue

8/13/2025

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Summary

Paramount's Bold Acquisition

Paramount is on the verge of a game-changing acquisition, eyeing Zuffa Boxing under the leadership of Saudi official Turki Alalshikh and UFC's Dana White. This move comes hot on the heels of their $7.7 billion deal for UFC's US rights, promising to elevate their streaming platform. With TKO Group set to promote 2-3 annual "super fights," Paramount is poised to rake in revenue without hefty funding commitments.

History

Dana White's Historic Fight

Get ready for an unforgettable night as UFC CEO Dana White announces a groundbreaking fight night at the White House on July 4, 2026, celebrating America's 250th anniversary! Set to air live on CBS, this monumental event is in the works with President Trump, while a new $1.1 billion deal with Paramount promises to elevate broadcasting and boost fighter pay.

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Paramount's Bold Acquisition

Paramount is on the verge of a game-changing acquisition, eyeing Zuffa Boxing under the leadership of Saudi official Turki Alalshikh and UFC's Dana White. This move comes hot on the heels of their $7.7 billion deal for UFC's US rights, promising to elevate their streaming platform. With TKO Group set to promote 2-3 annual "super fights," Paramount is poised to rake in revenue without hefty funding commitments.

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