Story perspectives

Marketing Innovations: Campaigns, Anniversaries, and New Agencies

8/13/2025

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Summary

Story summary

The Martin Agency introduced the “Full Bush Summer” campaign for Miracle-Gro, utilizing social media and influencer collaborations.
Owen Design Co. revamped the website for Har-Tru, a Virginia-based tennis supply company.
Chesapeake Bank marked its 125th anniversary with a video campaign directed by Nick Spooner.
Nick Kaplan established Another Thing agency, developing campaigns for brands such as Planet Fitness and Shake Shack.
West Cary Group was appointed as ABNB Federal Credit Union's agency of record and secured a contract with Virginia Community College System.

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Story summary

The Martin Agency introduced the “Full Bush Summer” campaign for Miracle-Gro, utilizing social media and influencer collaborations.
Owen Design Co. revamped the website for Har-Tru, a Virginia-based tennis supply company.
Chesapeake Bank marked its 125th anniversary with a video campaign directed by Nick Spooner.
Nick Kaplan established Another Thing agency, developing campaigns for brands such as Planet Fitness and Shake Shack.
West Cary Group was appointed as ABNB Federal Credit Union's agency of record and secured a contract with Virginia Community College System.