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Coca-Cola Mulls Sale of Underperforming Costa Coffee

8/27/2025

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Summary

Story summary

Coca-Cola is considering selling Costa Coffee, acquired in 2018 for over $5 billion, due to underperformance.
CEO James Quincey noted Costa has not met investment expectations, leading to a review of its operations.
Initial discussions with potential buyers have started, but a sale is not guaranteed.
The coffee market is facing economic pressures and shifting consumer preferences, affecting profitability.

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Story summary

Coca-Cola is considering selling Costa Coffee, acquired in 2018 for over $5 billion, due to underperformance.
CEO James Quincey noted Costa has not met investment expectations, leading to a review of its operations.
Initial discussions with potential buyers have started, but a sale is not guaranteed.
The coffee market is facing economic pressures and shifting consumer preferences, affecting profitability.