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Paris Hilton Stars in Karl Lagerfeld's Legacy Campaign

8/28/2025

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Story summary
  • Karl Lagerfeld's Fall/Winter 2025 campaign, "From Paris With Love," features Paris Hilton as the brand ambassador.
  • The campaign honors Hilton's influence and Karl Lagerfeld's legacy through black and white visuals by photographer Chris Colls.
  • CEO Pier Paolo Righi emphasizes the collaboration's authenticity and cultural significance.
  • The campaign will conclude with a show at Paris Fashion Week on October 1, 2025.