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MTV Launches 24/7 Music Video Marathon Ahead of VMAs

8/29/2025

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Summary

Story summary

MTV will broadcast music videos 24/7 from September 1, leading to the 2025 MTV Video Music Awards on September 7.
Videos will air on MTV2, MTV Live, MTV Classic, and Pluto's MTV Biggest Pop, excluding the flagship channel.
Over 700 videos will be organized into 12 themes, featuring artists such as Britney Spears, Beyoncé, and Madonna.
The VMAs will be live-streamed at 8 p.m. ET on CBS, MTV, and Paramount+.

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Story summary

MTV will broadcast music videos 24/7 from September 1, leading to the 2025 MTV Video Music Awards on September 7.
Videos will air on MTV2, MTV Live, MTV Classic, and Pluto's MTV Biggest Pop, excluding the flagship channel.
Over 700 videos will be organized into 12 themes, featuring artists such as Britney Spears, Beyoncé, and Madonna.
The VMAs will be live-streamed at 8 p.m. ET on CBS, MTV, and Paramount+.