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Hisense Unveils AI Home Innovations at IFA 2025
9/7/2025
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Story summary
- Hisense launched the “AI Your Life” campaign at IFA 2025 in Berlin, highlighting AI-driven home innovations.
- The company remains an official sponsor of the FIFA World Cup 2026, continuing its partnership with FIFA since 2018.
- Key products include the PureFlat Smart Series Refrigerator and S Pro Air Conditioner, both equipped with advanced AI.
- Hisense introduced RGB-MiniLED technology for improved color and brightness in viewing experiences.
- The ConnectLife AI platform personalizes home automation, enhancing efficiency and user experience.
