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Story perspectives

Christie’s Restructures NFT Division Amid Art Market Shift

9/11/2025

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Story summary
  • Christie’s merged its NFT department into its 20th and 21st-century art division due to a slowdown in the global art market, marked by a 12% drop in sales and a 20% decline in auction revenues.
  • The restructuring resulted in the elimination of two roles, including the vice president of digital art, while retaining specialists for NFT sales.
  • Christie’s will continue to offer NFTs within its broader art division.
  • Experts see this shift as a challenge and an opportunity for market growth.
  • The NFT market cap rose 40% in August, currently at $5.97 billion, prompting Christie’s to adapt its digital art strategy.