Story perspectives
Deezer Battles AI Music Surge, Prioritizes Artist Integrity
9/11/2025
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Story summary
- Deezer sees over 30,000 AI-generated tracks uploaded daily, making up 28% of total uploads, up from 10% in January and 18% in April 2025.
- AI-generated music represents only 0.5% of total streams, with 70% of those plays considered fraudulent.
- CEO Alexis Lanternier states the platform excludes AI-generated content from recommendations and playlists.
- Deezer aims to protect artists and fans while ensuring transparency.
- In 2023, the company deleted 26 million low-quality tracks and introduced an artist-centric payment model.
