Story perspectives

New Omaha Visitors Center Celebrates Black History and Tourism

9/14/2025

Summary

Story summary

Preston Love Jr., 83, is opening a North Omaha Visitors Center in mid-November, featuring a coffee shop that sources beans from Black-owned companies and a community room highlighting Omaha's Black history.
The center aims to boost tourism and economic development, benefiting local businesses through organized tours.
Funded by a $950,000 grant from the Nebraska Economic Development Corp., the project is part of President Biden’s American Rescue Plan.
A mural of notable Black Omahans will promote community pride and engagement.
Love seeks collaboration with local organizations to strengthen the connection between tourism and economic growth.

History

Historical Context

The Civil Rights Act of 1964 was a landmark legislation that prohibited discrimination based on race, color, religion, sex, or national origin, empowering communities like Omaha. This act catalyzed local initiatives, such as Preston Love Jr.'s efforts to celebrate Black heritage, and led to the establishment of the North Omaha Visitors Center, funded by a $950,000 grant, promoting tourism and economic development.

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Story summary

Preston Love Jr., 83, is opening a North Omaha Visitors Center in mid-November, featuring a coffee shop that sources beans from Black-owned companies and a community room highlighting Omaha's Black history.
The center aims to boost tourism and economic development, benefiting local businesses through organized tours.
Funded by a $950,000 grant from the Nebraska Economic Development Corp., the project is part of President Biden’s American Rescue Plan.
A mural of notable Black Omahans will promote community pride and engagement.
Love seeks collaboration with local organizations to strengthen the connection between tourism and economic growth.

1 / 2