Drooid Logo
Back to today’s briefing

Story perspectives

EU's New Coffee Rules: Deforestation-Free or Bust!

9/16/2025

22 3

1 of 1

Story summary
  • From 2026, EU coffee sellers must demonstrate their products are “deforestation-free,” tracing beans to non-deforested land since December 31, 2020.
  • The EU Deforestation Regulation targets global deforestation linked to coffee and other commodities.
  • Smallholder farmers in Kenya face risks if they cannot meet new traceability requirements.
  • Kenya is geo-mapping coffee areas, with over 30% completed by the December 30, 2025 deadline.
  • Compliance may increase coffee prices for consumers as costs rise along the supply chain.