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Full Breakdown

Drake's Unreleased Track Leaked During Crypto Livestream

9/16/2025, 8:17:08 PM

The Incident: A Surprise Leak

On September 13, 2025, an unreleased track from Drake's upcoming album *Iceman* surfaced online during a livestream hosted by two cryptocurrency streamers known as Bagwork on the platform Pump.fun. The stream featured the track, which includes pointed references to NBA players DeMar DeRozan and Kawhi Leonard, leading to speculation about its content and context. The leak prompted Drake to contact popular streamer Adin Ross, expressing frustration over the situation. During their call, Drake stated, “I don’t even know who the fk those kids are. What the fk?” indicating his surprise and irritation at the leak.

The Rise of Bagwork and Pump.fun

Bagwork, comprised of two teenagers, has gained notoriety for their viral stunts, which have included running onto sports fields and engaging in confrontations with influencers. Their recent livestream, which featured the Drake leak, caused their meme coin, $BAGWORK, to skyrocket in value, peaking at a market cap of $53 million before settling around $30.89 million. The creators reportedly earned $83,410 in rewards from the stream, showcasing the lucrative potential of meme coins tied to viral content.

Pump.fun, the platform hosting the stream, has rapidly become a significant player in the cryptocurrency space, raising over $1 billion during its Initial Coin Offering (ICO) in June 2024. The platform allows creators to earn a portion of transaction fees from trades involving their coins, incentivizing them to promote their tokens through various means, including livestreams.

Drake's Reaction and Industry Implications

Drake's reaction to the leak has sparked discussions about the intersection of music, copyright, and the evolving landscape of digital content. While he has a history of dealing with leaks, this incident has raised questions about how platforms like Pump.fun will handle copyrighted material in the future. Despite his irritation, some speculate that the leak could be a strategic move to generate buzz for *Iceman*, a project that has already garnered significant attention.

The leaked track's lyrics reference DeRozan's time with the Toronto Raptors and his subsequent trade to the San Antonio Spurs, a move that led to the Raptors winning their first NBA championship. This context adds layers to the song's content, as it appears to address personal and professional rivalries within the basketball community.

Criticism and Concerns

The incident has not only highlighted the chaotic nature of meme coin culture but also raised concerns about the ethical implications of such leaks. Critics argue that the blending of cryptocurrency and entertainment can lead to exploitation and a lack of respect for intellectual property. As the trend of "creator capital markets" grows, the potential for similar incidents raises questions about the future of content sharing and monetization in the digital age.

Verbatim Quotes

  • “I don't even know who the f**k those kids are. Are you crazy?” — Drake, during a call with Adin Ross.
  • “Leaking a new Drake track isn’t the pair’s first brush with online stunts, either.” — Rolling Stone.

What's Next for Drake and *Iceman*

As anticipation builds for *Iceman*, Drake continues to tease new music through his livestreams, with no official release date announced. The incident has undoubtedly added to the buzz surrounding the album, leaving fans eager to see how Drake will navigate the fallout from this unexpected leak.