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Story perspectives

UK Audio Listening Soars: Live Radio Dominates, Podcasts Rise

9/18/2025

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Story summary
  • Weekly audio listening hours in the UK increased by 11% over the past decade, totaling 28 hours and 6 minutes.
  • Live radio comprises 65% of audio consumption, reaching 87% of the population.
  • Streaming services now account for 16% of audio time, up from 12% a decade ago.
  • Podcast listenership rose from 8% in 2015 to 25% in 2025, with podcasts taking up 7% of audio time.
  • The prevalence of smart speakers, found in 49% of UK homes, has notably impacted live radio consumption.