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Bloomberg Media Sees 16% Subscriber Growth Amid AI Evaluation

9/18/2025

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Summary

Story summary

Bloomberg Media is evaluating AI summaries' effects on user engagement, reporting increases in page consumption and active time.
CEO Karen Saltser confirmed no content licensing deals with AI firms, prioritizing new commercial models.
The company is considering usage-based payments for AI to establish a fair revenue model.
Bloomberg's subscriber base rose by 16% this year, approaching 670,000, with a 6% increase in advertising revenue.
Live events continue to drive growth, emphasizing personal interactions over AI.

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Story summary

Bloomberg Media is evaluating AI summaries' effects on user engagement, reporting increases in page consumption and active time.
CEO Karen Saltser confirmed no content licensing deals with AI firms, prioritizing new commercial models.
The company is considering usage-based payments for AI to establish a fair revenue model.
Bloomberg's subscriber base rose by 16% this year, approaching 670,000, with a 6% increase in advertising revenue.
Live events continue to drive growth, emphasizing personal interactions over AI.