Story perspectives
Gray Media's Lafayette Acquisition: Job Cuts Loom Amid Declining Ratings
9/20/2025
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Story summary
- Gray Media plans to acquire KATC and KADN/KLAF in Lafayette, Louisiana, pending FCC approval.
- Analysts predict job losses due to potential consolidation of news staffs.
- KATC's viewership declined after losing anchors to KADN, which gained ratings and accolades for Best Small Market Newscast in Louisiana.
- The broadcast industry struggles, with only 7% of stations reporting profits, the lowest since 2010.
- Gray Media aims to improve local coverage and is committed to investigative reporting.
