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US Government Pushes to Break Up Google’s Ad Monopoly

9/21/2025

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Summary

Story summary

Starting Monday, the US government will urge a federal judge to break up Google after a ruling confirmed its monopoly status.
The trial in Alexandria, VA, will aim to restore competition in advertising technology.
The DOJ wants Google to divest its AdX exchange and adopt open-source auction logic.
Google contends that minor adjustments can resolve the issues without a breakup.
The trial's outcome may shape future actions against Big Tech.

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Story summary

Starting Monday, the US government will urge a federal judge to break up Google after a ruling confirmed its monopoly status.
The trial in Alexandria, VA, will aim to restore competition in advertising technology.
The DOJ wants Google to divest its AdX exchange and adopt open-source auction logic.
Google contends that minor adjustments can resolve the issues without a breakup.
The trial's outcome may shape future actions against Big Tech.