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Starbucks Revamps Menu for Health-Conscious Consumers Amid Controversy

9/22/2025

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Story summary
  • Starbucks will revamp its menu to attract health-conscious consumers with high-protein and gluten-free options.
  • The chain targets the $52 billion global high-protein food market.
  • CEO Brian Niccol highlights the importance of diverse dietary preferences.
  • A new protein cold foam will provide 15–18 grams of protein per serving.
  • Employee complaints and lawsuits arise over a new dress code and associated costs.