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Story perspectives

NBA's Shift: Embracing WNBA Amid Growing Influence

9/22/2025

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Story summary
  • The NBA owns 42% of the WNBA and absorbs substantial losses.
  • Previously, the NBA showed little interest in the WNBA.
  • The NBA sought to expedite the WNBA season.
  • Recent developments suggest a changing attitude towards the WNBA.
  • The WNBA's visibility and influence have grown, affecting the future of women's basketball.