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BTS's Jin's Brand Under Investigation for Misleading Labels

9/24/2025

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Story summary
  • JINI’S LAMP, co-founded by BTS's Jin and chef Baek Jong Won, faces a National Agricultural Products Quality Management Service (NAQS) investigation into Origin Labeling Act violations.
  • A complaint filed September 22 alleges misleading labeling for IGIN highball products, especially plum and watermelon.
  • Listings claim domestic origins despite Chilean and U.S. ingredients.
  • They say they are reviewing and have corrected listings.