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Oura Health Expects $1 Billion Sales Amid Privacy Concerns

9/28/2025

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Summary

Story summary

Oura Health, founded in Finland in 2013, sold 2.5 million rings last year and expects $1 billion in sales this year.
The ring tracks sleep, fitness, and health metrics, and Oura says 15 billion hours of user data boost accuracy.
Privacy concerns have emerged over partnerships with the United States government, but Oura says users retain control of their data.

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Story summary

Oura Health, founded in Finland in 2013, sold 2.5 million rings last year and expects $1 billion in sales this year.
The ring tracks sleep, fitness, and health metrics, and Oura says 15 billion hours of user data boost accuracy.
Privacy concerns have emerged over partnerships with the United States government, but Oura says users retain control of their data.